The Anfield Beat - Liverpool FC Hospitality at Anfield
Premium sports bar in the Main Stand - where Anfield's football and music history meet
The Anfield Beat is a premium sports bar in the Main Stand, built around the one thing Liverpool has that no other football city does: the Beatles were conquering the world at the same time as the team were. The lounge celebrates that overlap, and guests soak up the pre-match atmosphere in the room before taking seats in the lower tier of the Main Stand towards the Kop End. It sits above Brodies in both price and positioning rather than below it.
What is included in The Anfield Beat
Exact inclusions vary by fixture - your account manager confirms the detail in writing before you book:
- ✓Access to the Anfield Beat lounge in the Main Stand
- ✓Complimentary drink included
- ✓Seats in the lower tier of the Main Stand, towards the Kop End
- ✓Pre-match atmosphere and entertainment in the lounge
- ✓Themed around the city's football and music history
Where you sit
Seats in the lower tier of the Main Stand, towards the Kop End - close to the pitch on the long side, at the end of the ground where the noise comes from. The Main Stand is the largest at Anfield and the lower tier puts you near the action rather than above it.
Lounge access
Access to the Anfield Beat lounge in the Main Stand before the match, with a complimentary drink included, and the pre-match atmosphere and entertainment that go with a lively sports bar. Guests take their seats from the lounge. Exact opening times vary by fixture and are confirmed in writing before you book.
How The Anfield Beat compares
The Anfield Beat is a premium sports bar rather than an entry-level one, and the price reflects that - it sits above every Brodies grade and overlaps the Premier Club. What you are paying for over Brodies is the Main Stand lower-tier seat and the room itself. If you want inclusive food, Brodies serves street food and the Premier Club serves a buffet; the Beat is about the atmosphere and where you sit.
Other Liverpool FC packages: Brodies, Premier Club, Village at the Sandon
The Anfield Beat FAQs
What is the Anfield Beat?
A premium sports bar in the Main Stand at Anfield, themed around the city's connection between football and music - the Beatles were world famous at the same time Liverpool were beating everyone in Europe. Guests use the lounge before the match and take seats in the lower tier of the Main Stand towards the Kop End.
Is the Anfield Beat an entry-level package?
No, and it is worth correcting because it is often assumed to be. The Anfield Beat is priced above every Brodies grade and overlaps the Premier Club - it is the second most expensive Liverpool package we hold. The Main Stand lower-tier seat is a large part of why.
Where are the Anfield Beat seats?
Lower tier of the Main Stand, towards the Kop End. The Main Stand is the biggest at Anfield, and the lower tier puts you close to the pitch on the long side rather than high above it.
How does the Anfield Beat compare to Brodies?
Brodies includes complimentary street food, a half-time drink and a legend appearance, in the Anfield Road Stand upper tier. The Anfield Beat is a better seat in a better stand with a distinctive room, at a higher price, with less included food. Which is better value depends on whether you are there to eat or to watch.
What is the dress code at Anfield hospitality?
Smart casual across the lounges. Brodies and the Anfield Beat are sports bars and relaxed with it; the Premier Club suites are a little more formal. Away colours are not appropriate in the home hospitality areas. We confirm the rule for your specific lounge before the day if your group has something particular in mind.
Is this official Liverpool FC hospitality?
The packages are sourced through our network of authorised hospitality suppliers rather than the secondary market, and every booking is confirmed to you in writing before you commit. DN Global is not Liverpool FC's official hospitality provider and does not present itself as one - what we guarantee is that the facility and inclusions you are quoted are the ones you receive.
Can I book this package for a group?
Yes - DN Global arrange Anfield hospitality for groups of all sizes, and seats are confirmed together rather than scattered across the block. Tell us your numbers, your fixture and the occasion and your account manager will confirm what can be sourced.
How do I get to Anfield?
Anfield is about two miles from Liverpool city centre, in Anfield itself rather than on the waterfront. There is no station at the ground - the usual routes are the Soccerbus from Sandhills on the Merseyrail Northern line, the 917 and 26 buses from the city centre, or a taxi, which takes fifteen minutes on a normal day and considerably longer after full time. DN Global can arrange private transfers as part of your package.
Enquire about The Anfield Beat
Tell us your fixture and guest numbers. A named account manager replies the same working day with availability and all-inclusive pricing.
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