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Juventus Hospitality at Allianz Stadium

16 upcoming home matches

The only things you truly own are your memories.

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Upcoming Juventus home matches

Show all 16 matches

Dates and kick-off times can move for TV - we confirm yours before you book.

Fans who travelled with us

★★★★★
“As a lifelong Manchester United fan, I couldn't have asked for a better experience. Everything was well organized, and the atmosphere was incredible. It made match day even more memorable. I'll definitely book again.”
James · Australia
★★★★★
“Watching Arsenal live has always been on my bucket list, and this exceeded my expectations. The whole process was smooth, and I had an amazing seat. Highly recommended for any Gunners fan!”
Sofia · Spain
★★★★★
“An unforgettable experience at Anfield! The service was excellent from start to finish, and hearing 'You'll Never Walk Alone' live was something I'll never forget. Fantastic value.”
Lukas · Germany

Reviews sent to us directly by customers.

How it works

  1. 1Tell us your group
  2. 2Get your all-in quote the same working day
  3. 3Pay by secure link - tickets confirmed

Peace of mind

  • Your tickets are guaranteed valid at the gate. Read our guarantee
  • DN Global is an authorised hospitality agent.
  • Confirmed bookings are non-refundable - we tell you this upfront. We recommend event insurance.
Free with every booking

Every booking includes our matchday guide: travel, timings, dress code and where to go.

Juventus hospitality at a glance

Juventus hospitality at the Allianz Stadium runs through the Omar Sivori Club: a premium padded seat in one of the best positions in the ground, paired with lounge access and catering before the match. It is the club's corporate hospitality product rather than one of several tiers, so availability is finite and fixture-dependent - we confirm the seat, the timings and the inclusions in writing before you commit.

Allianz Stadium, Turin

The Allianz Stadium opened in 2011 on the site of the old Stadio delle Alpi, and it changed the experience of watching Juventus completely. The ground it replaced was a World Cup stadium with a running track, a huge bowl where the crowd sat a long way from the pitch. This one holds 41,507 with the stands brought right up to the touchline and no athletics track at all.

It is also, unusually for Italy, owned outright by the club rather than rented from the city - which is the reason it could be built to this specification in the first place, and the reason the hospitality inside it is more developed than at grounds where the tenant cannot alter the fabric.

The stadium sits in the north-west of Turin, out beyond the centre, with the club's museum and training complex on the same site. Sightlines are good from everywhere: at this capacity there is no genuinely bad seat, which matters when you are buying at the premium end.

Capacity: 41,507 · City: Turin

What Juventus hospitality typically includes

Exact inclusions vary by package and fixture - your account manager confirms the detail before you book.

  • A premium padded seat, generally in a prime central position
  • Access to the Omar Sivori Club lounge
  • Catering before the match
  • A dedicated hospitality entrance
  • Corporate bookings invoiced directly with full VAT documentation

The biggest matchdays

The Derby d'Italia against Inter Milan is the biggest league night at the Allianz Stadium - a rivalry named for its national reach rather than a shared city, and the fixture most likely to be sold out months ahead. The Derby della Mole against Torino is the local one, and carries a different kind of edge. Champions League knockout nights sit alongside both for demand.

About Juventus hospitality

Juventus are one of the most decorated clubs in Italian football, with more league titles than anyone else in the country - the club counts 36, of which the Italian federation formally recognises 34 following the Calciopoli rulings of 2006. Either figure is a record. They have also reached nine European Cup and Champions League finals, winning in 1985 and 1996.

What sets a Juventus matchday apart from most in Italy is the ground. Owning the Allianz Stadium let the club build for atmosphere and for hospitality at the same time, and the result is a modern, compact arena where the premium product is genuinely premium rather than an ordinary seat with a lanyard.

DN Global arranges Juventus hospitality on an enquiry basis. Tell us the fixture, your guest numbers and whether the booking is personal or corporate, and a named account manager comes back the same working day with what can be sourced and all-inclusive pricing.

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Juventus hospitality - your questions answered

What hospitality is available at Juventus?

The Omar Sivori Club, which is Juventus's corporate hospitality facility at the Allianz Stadium. It is the one product we hold stock in rather than one of several tiers, so availability is genuinely finite and varies fixture to fixture. Send us the match you have in mind and we will tell you honestly whether it can be sourced.

What is the Omar Sivori Club at the Allianz Stadium?

Juventus's premium corporate hospitality lounge, named after Omar Sivori, the Argentine-born forward who played for the club between 1957 and 1965 and won the Ballon d'Or in 1961. The package pairs lounge access and catering with a padded seat in one of the better vantage points in the ground.

How much does Juventus hospitality cost?

We do not publish a figure, because it moves substantially with the fixture - a midweek league game and the Derby d'Italia are not comparable purchases. We quote all-inclusive, so the number we give you is the number you pay with no fees added later, and it is confirmed in writing first. Send the fixture and your numbers and your account manager replies the same working day.

What is included in Juventus VIP packages?

Access to the Omar Sivori Club, catering before the match, a premium padded seat and a dedicated hospitality entrance. Corporate bookings are invoiced directly with full VAT documentation. Exact timings and menu detail vary by fixture and are set out in writing before you book.

Is Juventus hospitality official?

The packages are sourced through our network of authorised hospitality suppliers, not the secondary market, and every booking is confirmed in writing before payment. DN Global is not Juventus's official hospitality provider and does not present itself as one. What we guarantee is that the facility and inclusions quoted are the ones delivered.

What is the dress code at Juventus hospitality?

Smart casual in the Omar Sivori Club, and no away colours anywhere in the ground. If you are entertaining clients and want to know whether jackets are expected, ask us and we will confirm for your fixture rather than give you a general answer that may not hold on the night.

How do I get to the Allianz Stadium from Turin city centre?

The stadium is in the north-west of the city, a fair way out from the centre - tram line 3 runs there from the city and takes around half an hour, and there is parking on site, which is rare in Italian football. Taxis are straightforward before the match and considerably less so after it. We can arrange private transfers as part of the package.

Can I combine Juventus hospitality with a Turin city break?

It is one of the better cities in Italy to do it in, and one of the least visited - the arcaded streets of the centre, the Egyptian Museum, which is the most significant outside Cairo, and the Mole Antonelliana are all within walking distance of each other. Tell us your dates and we will recommend hotels and arrange transfers around the fixture.

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